- Mark Zuckerberg wore a $1,150 Balmain T-shirt while vacationing in Ibiza with his wife.
- The Meta CEO has shifted away from his standard grey t-shirts and hoodies towards more stylish attire.
- The internet is going wild over his more fashionable rebranding.
Mark Zuckerberg — CEO, chairman, and budding fashion icon?
The Facebook co-founder was recently spotted wearing a $1,150 Balmain T-shirt while vacationing in Ibiza, Spain with his wife, Priscilla Chan, People magazine reported.
Available to buy on Balmain’s website and at Saks Fifth Avenue, the cotton-and-wool short-sleeve crewneck features the brand’s name and logo prominently embossed on it, giving Zuckerberg the look of a true hypebeast. The shirt is loud, a departure from the drab, hard-to-find-logo luxury shirts Zuckerberg has worn in the past.
The knitted designer shirt is teamed with reflective sunglasses, dark blue shorts and even a touch of stubble.
The Meta CEO recently strayed from the typical tech uniform of the past decade, sporting a jacket over a sweatshirt and, most notably, a new gold chain.
“A backpack with a chain?? Can’t stop it,” one person wrote on X (formerly Twitter).
His fans aren’t the only ones taking notice of his casual and adventurous (for a tech boss, at that) style of dress: Instagram head Adam Mosseri recently told a podcast, “I love it. I think clothes are fun and I’m super supportive of them.”
Though Zuckerberg is stepping out in more fashionable clothing, his fresh style also serves as a gentle rebranding from his often meme-worthy robotic demeanor. A stylist previously told Business Insider that the change could be part of a strategy to “make him more approachable and show he’s a fun person.”
And it seems to be working.
“Zuckerberg’s personal stylist and PR team are doing an amazing job,” another person wrote on X, after showcasing a variety of pieces ranging from a dragonfly-embellished suit to a gold tiger-print shirt.