Cherub, an angel investment network, is a platform that can be compared to a dating app and aims to connect entrepreneurs with potential investors. The brainchild of Create & Cultivate founder Jaclyn Johnson and her girlfriend Angeline Vuong, a former Opendoor executive, his Cherub is revolutionizing the traditional way angel investing works.
Cherub focuses on matching companies and angel investors based on customized preferences, with a particular focus on supporting women-led startups during their critical funding stages. Coupled with a user-friendly interface, the platform makes it easy for members to express their interest in the sector and matches users with deals that fit. Rigorous due diligence is a priority on this platform with the aim of minimizing investment risk.
The platform also features the use of artificial intelligence to provide insightful analysis to drive informed investment decisions. In essence, Cherub not only provides matching services to businesses and investors, but also serves as a platform that enables businesses and investors to safely and productively achieve their growth potential.
A key aspect of Cherub is its requirement for mutual benefit between investors and entrepreneurs, similar to dating apps. This transparency fosters open communication and encourages potential partners to identify common goals.
Cherub: Bridging entrepreneurs and investors
This component accelerates critical decision-making and fosters successful business partnerships built on trust.
Cherub has already achieved tangible success. The test, which included a newsletter featuring 40 companies and an alpha product, raised $1.1 million in collective funding. The platform currently has 100 startups on board, with plans to expand this to his 500 companies. Additionally, Cherub boasts a waiting list of his 1,500 companies, offers two-tier membership options, and early on he has earned $50,000.
Additional services extended by Cherub include providing advice on suitable accelerators and incubators. Further differentiating itself from its competitors, Cherub established collaborations with Andreessen Horowitz, Dream Ventures, and New York Fashion Tech Lab. Additionally, Cherub’s strategic focus on diverse areas, including his CPG space, sets it apart from competing platforms such as AngelList.
