The Entrepreneurship Association met with Michael Blood at 11:30 a.m. Thursday in Room 331 of the Joseph Fielding Smith Building.
Brad has been in the business for over 30 years. He currently resides in Boise and works as president of Matraex, a mobile app development consulting and agency.
He left the association with four lessons.
1. Start taking risks now
He said he has built a stable company known for its consistency. But he expressed concern that the focus on risk minimization was limiting growth potential.

An association member asks Michael Blood a question.Photo by Dakota Barclay
2. Solve personal problems
“There may be a big problem and you may have a great idea of how to solve it, but if you don’t have personal experience, you may be deeply and intimately connected to the problem,” says Brad says Mr. , it would feel unnatural not only to create a solution, but also to know when that solution is actually usable rather than just an idea. ”
3. Time management
Brad said his biggest hurdle in starting his business was not having enough time. Early in his career, the freelancer was reluctant to charge more for his services. Over time, he gained confidence in his skills and began to realize his own value and efficiency in work.

Students will socialize before the meeting begins.Photo by Dakota Barclay
4. Set expectations
“Now I spend a lot of time with my team thinking about ways to explain what[clients]should and cannot expect. Back then, there was no discussion.”
He encouraged the students to communicate well and efficiently with clients so as not to waste time.
The association will continue to hold meetings throughout the semester. All students interested in participating can obtain details about upcoming events from BYU-I Belong.
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