Sanabel Modern Motors, Mohammed Yousuf Nagi distributor of Cherry Promax cars in Saudi Arabia, set a new Guinness World Record by organising the world’s largest Cherry car parade at the Jeddah Corniche Circuit. The event also unveiled the new Cherry Tiggo 7 Promax, which is set to revolutionise the SUV market in Saudi Arabia.
The event was attended by senior management from Mohammed Yousuf Nagi Company, Chinese Ambassador to Saudi Arabia Chen Weiqing, senior executives from China’s Chery International, Chery owners, media personnel and influencers.
The event is part of the Tiggo 7 Pro Max’s “Car of the Champions” platform.
The ‘Cars of Champions’ platform has exciting activities lined up throughout June and July, including movies at Jeddah Corniche, Cherry Exceptional Experience at Red Sea Mall and engaging summer activities at Jeddah Corniche.
The record-breaking parade saw over 250 Chery vehicles, expertly piloted by their owners and media representatives, achieve the unprecedented milestone of maintaining a precise 10-meter distance while staying in a straight line at 20kph around the Jeddah Corniche Circuit. Each and every participant in the parade was a true champion, showcasing exceptional skill and dedication.
Abdallah Madhoun, Managing Director of Sanabel Modern Motors, said: “The central theme of this event is to strive for extraordinary goals and embody the spirit of champions. Today we are proud to have achieved two important milestones – setting a new world record and launching the ultimate champion car, the Tiggo 7 Pro Max.”
Wang Wei, Deputy General Manager, Middle East, added: “We are proud to welcome the Tiggo 7 Pro Max to the Chery family. This model features cutting-edge technology, unparalleled comfort and the highest safety standards, making it the top choice for our esteemed customers in Saudi Arabia.”
Unveiled at the event, the Tiggo 7 Pro Max is designed to seamlessly integrate advanced technology and luxurious comfort to deliver an exceptional driving experience. Key features include:
• 360-Degree Full-View Monitor: A comprehensive 360-degree camera system provides a panoramic view that simplifies parking and enhances navigation in any environment.
• Premium Sony Speaker System: The Sony speaker system delivers clear, detailed sound designed to provide superior audio quality throughout your journey.
• CUSTOM CLIMATE CONTROL AND WIRELESS CHARGING: Dual-zone automatic climate control provides personalized comfort, while 50W wireless fast charging conveniently powers your devices.
•Smooth Performance with Turbocharged Engine and 7DCT: The 1.6 T engine and 7-speed dual clutch transmission deliver the perfect blend of power and efficiency. The electronic gear shift mechanism ensures seamless gear changes for a smooth drive.
