Do you feel isolated as an entrepreneur? Let’s change that. Melinda Emerson, America’s leading small business expert and CEO of Quintessence Group, joins us on the latest episode of The Small Business Show to teach entrepreneurs how to become self-sufficient and successful in business.
Key Takeaways
1. Emerson emphasizes the importance of not going it alone in business. She stresses that entrepreneurs should seek out help, whether that be hiring a virtual assistant, a salesperson, joining a peer mentorship group, or hiring a business coach. The key is to recognize your most valuable skills and delegate tasks that can be handled effectively by others.
2. She recommends entrepreneurs hire a virtual assistant for back-office tasks and then hire a sales person to focus on revenue generation. This strategic approach allows entrepreneurs to allocate their time to high-impact activities that drive business growth.
3. Emerson stresses the importance of choosing the right business coach – one who has a proven track record of success, relevant experience and can deliver tangible results within a reasonable timeframe. Emerson warns against entering into long-term coaching contracts and encourages entrepreneurs to thoroughly research potential coaches.
Four. Creating or joining an online community of like-minded entrepreneurs can provide invaluable support, guidance, and networking opportunities, and Melinda’s Small Biz Lady Academy aims to provide just that community for female entrepreneurs, recognizing the unique challenges they face as they balance multiple roles.
Five. As Emerson’s career progressed, she shifted her focus from revenue to impact and influence. She emphasizes the importance of helping entrepreneurs build profitable, sustainable businesses that allow them to live the life of their dreams. She emphasizes the importance of creating enterprises that create real value and provide personal fulfillment.
“If you’re an expert and you can bill for $250 or $500 an hour for your time, why would you spend that time doing work that’s $20 or $30 an hour?” – Melinda Emerson
