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BENGALURU: Young women who want to pursue entrepreneurship express that they feel ignored and don’t receive enough guidance compared to their male counterparts, a recent study has found. The survey was conducted to understand the entrepreneurial spirit of the younger generation and found that many are overlooking large corporations and multinationals and are taking the plunge to build their own brand. Ta.
A study conducted by Edupull, an ed-tech startup with over 8,700 students across Karnataka’s tier 1 and tier 2 cities such as Bangalore, Mysuru, Belagavi, Hubballi and Mangaluru, found that young people are passionate about their aspirations. Although we have it, there are currently many obstacles.
According to the survey results, 66 percent of respondents said they had an entrepreneurial role model or mentor as an important source of inspiration. However, there is a large gender gap, with almost half of women in tier 1 (46.4%) and tier 2 cities (42.44%) lacking mentors to help them scale their ideas. The study “Exploring India’s Student and Entrepreneurship Landscape” suggests that there is an urgent need for targeted mentorship programs to support aspiring women entrepreneurs.
The survey was conducted during the first two weeks of February 2024 and the results were made available to the public. Edpur co-founder Rohan Rai said that although the number of young people exploring entrepreneurship is increasing, there are serious gaps.
“Given their cultural background and social influences, women in tier 2 and tier 3 cities have limited educational options and access. Universities and governments need to address this and make appropriate policy changes. Yes. The first step could be to replicate the IIT, IIM, IIIT model and build incubation and skill up centers in small towns,” Rai said.
The majority of respondents, approximately 25,000 (23.91%), said access to finance and capital was their main challenge. Building a strong team and attracting the right talent for their own venture was also a major concern for his 19.57% of students surveyed. Also, nearly two-thirds (59.02%) of respondents believe that the overall support system for entrepreneurs in India is weak and lacking.
Lai added that young people are hesitant to take the first step and are unaware of the need for capital and infrastructure to nurture young businesses. There is also a growing trend among young people to break out of the 9-to-5 cycle, with men in tier 1 cities in particular looking to break out of traditional work routines through entrepreneurship. But in tier 2 and tier 3 cities, young people want to address pressing issues.
