UPS (NYSE: UPS) and tennis star Coco Gauff have launched a new cartoon-themed ad, “Coco vs The Doubters,” as part of UPS’s Be Unstoppable® brand campaign.
The campaign aims to inspire Gen Z entrepreneurs by showcasing three successful Gen Z-owned small businesses and providing resources to budding entrepreneurs. Additionally, UPS will donate $25,000 to Junior Achievement, a nonprofit organization that supports youth entrepreneurship.
UPS has been working with various organizations to support small businesses and diverse creatives since 2021. The UPS Store’s Start Small, Grow Big program and the UPS Foundation contribute to scholarships and youth programs for educational resources and mentorship.
Starting in August, fans can visit ups.com/coco to order an edition UPS Express box featuring a cartoon illustration of Coco Gauff.
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- UPS has launched an inspiring, animated ad campaign starring Coco Gauff to support Gen Z entrepreneurs.
- UPS is spotlighting three successful Gen Z-owned small businesses.
- UPS has donated $25,000 to Junior Achievement to support youth entrepreneurship.
- The campaign aligns with UPS’s ongoing support of small businesses and diverse creators in 2021.
The new “Remember Me vs. The Dowters” advert features the animated character Remember Me taking on real-life small business owners who are trying to take down the Dowters.
Generation Z excels at pioneering behavior. Recent research has shown that:
Since 2021, UPS has partnered with several organizations that share the brand’s commitment to supporting small businesses through its Be Unstoppable campaign. This includes collaborations with emerging fashion brands and filmmakers to strengthen the pipeline of diverse creators looking to launch and grow their own businesses. Additionally, The UPS Store Start small and grow big The program, along with the UPS Foundation, supports scholarships and youth programs that provide educational resources and mentorship.
“UPS is proud to support the next generation of dreamers as they strive for success, from championships to small business success,” said Chris Byrne, president of marketing strategy and brand at UPS. “We’re excited to kick off our second year of collaboration with Coco, highlighting UPS’ commitment to providing young entrepreneurs with the support and resources they need to succeed.”
To learn more about UPS’s partnership with Coco Gauff and the “Be Unstoppable” campaign, which highlights the enduring passion of entrepreneurs and small business owners, visit ups.com/coco. Starting in August, fans can visit the site to order a limited-edition UPS Express box featuring a cartoon illustration of Coco.
About UPS
UPS (NYSE: UPS) is one of the world’s largest companies, with revenue expected to reach $1.2 billion in 2023.
View source version on businesswire.com: https://www.businesswire.com/news/home/20240709329688/en/
UPS Media Relations: pr@ups.com
Picture from UPS
FAQ
What is the new UPS campaign featuring Coco Gauff?
UPS’s new campaign features cartoon-themed ads called “Remember Me vs. Dowters,” aimed at inspiring Gen Z entrepreneurs.
How is UPS supporting Gen Z entrepreneurs with its new campaign?
In the campaign, UPS is spotlighting three successful Gen Z-owned small businesses and providing resources to budding entrepreneurs.
What is UPS’s financial contribution to the new campaign?
As part of the campaign, UPS donated $25,000 to Junior Achievement, a national youth entrepreneurship nonprofit.
When can fans order their edition of the UPS Express Box featuring Coco Gauff?
Starting in August, fans will be able to order a “-edition UPS Express Box” featuring a cartoon illustration of Coco Gauff.
