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Prosper planet pulse
Home»Startups»12 books every startup enthusiast should read
Startups

12 books every startup enthusiast should read

prosperplanetpulse.comBy prosperplanetpulse.comApril 21, 2024No Comments7 Mins Read0 Views
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Embarking on the journey of building a startup can be both exhilarating and daunting. This path comes with challenges, uncertainties, and countless decisions that can make or break your adventure. In such a dynamic, high-stakes environment, gaining insight from those who have walked a similar path before is invaluable.

This is where books come in handy. Books are a treasure trove of wisdom, experience, and practical advice from experienced entrepreneurs and experts. If you’re about to embark on your startup journey or want to improve your entrepreneurial skills, here are 12 of his books to add to your must-read list. Each of these books provides unique insights and perspectives that will help you not only avoid common pitfalls, but also succeed in the competitive world of startups.

Here are 12 books everyone interested in startups and entrepreneurship should read.

1. The company we protect

The Company We Keep delves deep into Indian corporate culture through the lens of market research. This book goes beyond the surface glamor and jargon of the business world and delves into individual stories that offer true personal insights into the aspirations, vulnerabilities, pressures, and possibilities that shape corporate careers and lives. I am.

2. Funding startups and other nightmares

“Funding Your Startup and Other Nightmares” is a fascinating journey through the early stage startup experience, with a focus on successful fundraising. What sets this book apart is its candid exploration of the failures of startups that struggled to secure funding and the lessons learned from those setbacks. As the saying goes, there is much to be gained from both success and failure.

The authors also interview some of the best founders in business, including Deep Kalra of MakeMyTrip, Yashish Dahiya of PolicyBazaar, Dinesh Agarwal of IndiaMART, and Sairee Chahal of SHEROES. Their stories are woven into a practical “enduring” framework designed to help startups become investment-ready.

12 books every startup enthusiast should read

3. Great Entrepreneur

The High Performance Entrepreneur by Subroto Bagchi, co-founder and COO of MindTree Consulting, provides valuable guidance from his own highly successful entrepreneurial journey. Bagchi works from the initial idea to his IPO stage, deciding on launch readiness, choosing a team, defining the company’s values ​​and goals, creating his business plan, choosing the right investors, overcoming adversity. , covering important aspects such as building a strong brand.

A particularly enlightening chapter delves into the systems and values ​​that have propelled Indian IT companies to global prominence. High-performing entrepreneurs create great wealth for themselves and others. They play a key role in job creation and drive innovation, which is vital for a country like India with a rapidly expanding workforce.

4. Brands and the Brain: How to use neuroscience to your advantage

Brands and the Brain: Using Neuroscience explores the critical impact unconscious emotions and memories have on powerful brands. The purpose of this book is to develop a deep understanding of the relationship between the human brain and brand management principles. Educate readers about the principles that govern brain function and how it affects brand recognition. The book also analyzes how modern brands leverage the power of the brain to develop. In summary, this book illuminates the human brain’s critical role in creating, maintaining, and activating brands.

12 books every startup enthusiast should read

5. Solve the unicorn’s secret

Unlocking Unicorn Secrets delves into the entrepreneurial journey of India’s new age founders and explores the hurdles they encountered and overcame. This book explores a variety of topics including idea development, building a minimum viable product (MVP), finding co-founders, building a founding team, raising capital, and scaling your business. Through primary research and interviews with the founders of multibillion-dollar companies, the authors craft a story that is as enlightening as it is fascinating.

6. Educate a billion people

Educating a Billion provides an insider’s perspective on how Indian edtech companies are tackling the challenges of the education system and striving to deliver quality education at scale. This book explores the early days of famous Indian edtech startups like BYJU’S, Unacademy, upGrad, and Whitehat Jr, and focuses on how these companies developed products that had a huge impact . The growth of these startups reflects the rise of venture capital-led investments in private companies in India and signals a major shift in the private market. The book also examines the impact of the COVID-19 pandemic on the education system, which has accelerated the growth of the edtech ecosystem and has become a pivotal moment for digital startups around the world. ing.

7. CEO Diary

The book “The CEO’s Diary” is not about how to start a business. Instead, it focuses on identifying mistakes, providing guidance on what to do, and explaining why certain actions are necessary. One of the strengths of this book is that it is written in plain language, making it easy to understand. As an entrepreneur, I find this book a valuable learning resource. It provides a wealth of insight and is a must-read for anyone looking to grow their business.

12 books every startup enthusiast should read

8. Fintech for billions

FinTech for Billions emphasizes the importance of making technology simple, human, and ubiquitous (SHUb). Although the necessary technology often exists, he argues that one or more of these key elements may be missing. The authors propose a solution that is not only simple, human-centered, and easily accessible, but also practical and achievable. This book delves into various aspects important to achieving financial inclusion of the Bottom of the Pyramid (BOP). This goes beyond just having a basic bank account. True financial inclusion requires the BOP to leverage technology and reduce dependence on banks for everyday transactions such as checking account balances. It emphasizes inclusion. Additionally, the book emphasizes the importance of building a credit and savings history. This allows the BOP to access more affordable credit from banks rather than lenders.

9. Let’s start a company

Let’s Build a Company by Grover Harpreet is highly recommended for anyone involved in startups or who wants to start their own business. This insightful read provides a first-hand look into the world of startups.

10. Money works.

Money Works provides valuable insights into saving smartly, achieving your life goals through financial planning, managing debt and insurance, growing your wealth through investing, and ultimately living a happy and fulfilled life. Masu. An experienced financial expert, his Abhijeet Kolapkar simplifies complex financial concepts in an engaging manner. This book not only covers the basics of personal finance, but also focuses on the important role of money in shaping your life.

12 books every startup enthusiast should read

11. How I invest my money

In this book, 25 financial experts reveal their personal strategies for managing capital in a variety of markets in a candid and insightful collection. This diverse group, which includes portfolio managers, financial advisors, venture capitalists, and more, not only explains how to invest, save, spend, gift, and borrow, but also digs into the why behind their financial decisions.

These experts offer a glimpse into the personal side of finance by revealing anecdotes about their upbringing, families, challenges, and dreams. Their stories, sometimes graphic and always revealing, highlight the deep connection between our financial choices and our core values.

12. Launch

Launching is your ticket to building your business quickly. Whether you’re already running a business or just starting out, this book will give you the recipe to get even more momentum.

For more latest and interesting financial news, keep reading Indiatimes Worth. click here



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